| BY THE APPLE GIRL
Facebook has partnered with MOO cards to bring Facebook Timeline to the real world, by introducing personalized business cards. The cards will be made from a template, using users’ Facebook cover picture and information from their profiles and costs about $15 for 50 business cards (MOO was also giving away the first 200,000 cards for free!)
Richard Moss CEO of MOO says “It’s clear that consumer habits of sharing business and personal information are evolving, and the lines between online social networking and offline business networking are not just blurring, but vanishing”. As always is the case when Facebook announces a new feature, I have heard a lot of “are you crazy to push it so far?”s, but I think Facebook wouldn’t do it without a future road map. Facebook has filed for a trademark on the usage of “Facebook” on business cards and non-magnetically encoded ID cards. The non magnetic ID cards brings NFC to my mind.
As much as one would want to deny it, Facebook has done an extremely good job at being the best at its own game and harnessing future trends. Meshing social and business might just be one of them..